In an effort to make itself of more value to advertisers and profit-driven groups, YouTube has rolled out YouTube Insight, "a free tool that enables anyone with a YouTube account to view detailed statistics about the videos that they upload to the site."

It enables video uploaders the ability to track the performance of their uploads and to put performance in context with detailed data, such as "how long it takes a video to achieve popularity and how a video behaves after popularity peaks."

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