Good news for our clients (courtesy of AdWorld)!
Video advertising is set to become the fastest growing online advertising formats according to the digital sales agency Ad2One Group Ireland and is likely to show a 78% growth by 2012.
One of the largest international third party sales agencies in the world Ad2One Group Ireland says that TV advertising will suffer as more companies are invest in online video ads as an alternative advertising medium. Online video advertising, it says, will drive greater traffic and marketers can expect a trade-off for the continued high CPM costs of video ad placements.
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